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Forecasting With Confidence

As business leaders continue to look for ways to enhance the competitiveness and value of their businesses, they are increasingly turning to performance management processes and information to transform the enterprise and identify opportunities for growth. Although forecasting is traditionally considered a "financial exercise," leading organizations widely acknowledge that it is at the heart of the performance management process and potentially a significant driver of business value and investor confidence.

In an effort to understand how CFOs and their equivalents are using the discipline of forecasting to improve business decision making and support their effort to provide guidance to external stakeholders, KPMG International commissioned the Economist Intelligence Unit (EIU) to examine how leading companies enhance the reliability and confidence of financial forecasts and, as a result, create measurable business value.

Forecasting with Confidence builds on a previous report by KPMG in cooperation with the Economist Intelligence Unit. In Being the Best: Insights from leading finance functions, senior finance professionals from a range of global organizations cited forecasting as one of the key areas where their business needed to make major improvements. With this in mind, KPMG has commissioned the EIU to provide insights into some of the latest trends and challenges in this field.










KPMG Information

Forecasting With Confidence
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